The first set of clients is important, because they would increase your goodwill through word of mouth publicity. A good customer care would give you a growth in the much needed clientele.
Your Expected Returns:
Since this business is based on a big investment, the profit inflow will be slow, and you would get good returns from the end of first year onwards. Most fitness centres charge a yearly membership fee, which usually is around Rs.12,000 per year. If you can enrol at least 50 members in the first month, it will help in repaying your debts.
Then you would be able to increase members at a rate of 10% to 20% every month, giving you a good inflow of clients.
Read all the features of this series here:
Start Your Own Fitness Centre: Part 2, Mission and Objectives
Start Your Own Fitness Centre: Part 3, Making It Profitable
Start Your Own Fitness Centre: Part 4, the Dos and Don’ts
Start Your Own Fitness Centre: Part 5, Final Thoughts
