“There is something about opening one’s heart to the possibilities that one doesn’t even truly or readily know are there” – Anish Kapoor (artist and sculptor).
Suchitra Venkatesh has proved this to be so very true with her out of the box thoughts. The beautiful Kundan readymade Rangoli, and the designer envelopes, all stand testimony to her creative skills and understanding of colours and art. This, for many of us, must have been an unimaginable world of wonders, and yet Suchitra has demonstrated with her simple yet elegant designs, that it is all possible.
Vandana Rajesh is in conversation with Suchitra, a budding Chennai-based entrepreneur who has turned her hobby into a commercial venture that makes it possible for her to follow her heart and work right out of her own home.
Suchitra, how would you like to describe yourself?
I am a homemaker, craft lover and an avid blogger. I started my craft and food blog in November 2006. I have been experimenting with several crafts and sharing it with my friends and family. My supportive family has encouraged me in all my endeavors and is truly my strength. They provide valuable feedback and ideas that helps me improve my work. I have recently started another blog wherein I share my work with potential buyers.
How did the innovative idea of kundan rangolis and designer envelopes come to your mind?
I made my first kundan rangoli a couple of years back, however, took a break after that. It was only after a craft enthusiast shared her rangoli work with me that I was encouraged to start again and came up with the idea of reusable rangoli. They look perfect with the Navaratri Golu and can also be placed in pooja rooms, around vastu pots and for decorations. I have been making envelopes for gifting cash, which also generated interest in others. So, I added these to my product line.
Are there any other products too that you manufacture?
I sell decorated marapachi dolls (traditional wooden dolls) and rubber dolls in different attires, painted diyas, aarti plates and Tanjore glass paintings as of now.